David and I found each other at our previous company that worked in computer vision. I learned a lot about machine learning and I wanted to use that knowledge positively and makes our customers feel as special as we think they are.
It may seem a trivial thing but we put the same effort and care into everything we do. Technically we built an AWS lambda function that uses Tensorflow to generate unique handwriting text for our address labels.
We composite these handwriting paths wth the prebuilt customer label from RoyalMail to build a final sticker.
Each run is slow at around 20-30 seconds so not great for high volume but every instance is 100% unique and we think everyone of our awesome customers deserves that attention.